Flowbitz UI/UX Design
Client:
Flowbitz Technologies
Year:
February 2024
Category:
SaaS, UI/UX Design
Overview
Flowbitz is a digital payment platform built for seamless global transactions. The focus was to craft a secure, intuitive interface that simplifies complex financial tasks while maintaining trust through clean, modern design.
Challenge
The previous app suffered from cluttered visuals and poor hierarchy, confusing users during checkout and transfer processes. The challenge was to streamline key flows, improving clarity and accessibility without compromising.
Approach
I redesigned the dashboard with a modular grid system and reimagined the color palette to convey confidence and transparency. User research guided a new transaction flow, while card components were optimized.
Design Solution
The final design prioritizes clarity and confidence — featuring a simplified navigation bar, real-time analytics visuals, and elegant motion feedback that enhances user trust during sensitive operations.
Results
• 5% faster checkout experience.
• 30% increase in repeat transactions.
• Improved customer satisfaction from 72% to 92%.
